Sunday, December 10, 2017

Participant Observations 10/12/17 - Foxtel Survey

So I recently recieved an email from Foxtel, asking me to participate in a survey. I've grabbed screenshots below:







I completed the survey, and also checked all three boxes in the last quest. The reason I'd do this is because hopefully I can:

1) Give Foxtel feedback about their OTT app, and how to improve it, because I still think this app is underdeveloped in an attempt to discourage customers from becoming pure OTT consumers (i.e., they try to 'encourage' people to stay on a satellite plan because of the poor user experience with the app).

2) It would help me to maybe see the values and priorities for Foxtel from the types of questions they would ask me.

I also try to identify as an early adopter/influencer in this space, so I think my answers might be of some relevance.

However, it depends if I'm seen by them as a 'core' customer or not (i.e., I'm not a family with a huge amount of disposable income, or whatever it is that Foxtel see their core customer profile as being). So yes, ultimately I'm hoping Foxtel will add me to their survey group.

No comments: